Vice President Kamala Harris has debuted her first ad for her presidential run and its a much need improvement in Democratic messaging. It’s a rebranding of what the vision of freedom means under a Harris Presidency:
- Freedom is clean drinking water
- Freedom is good public education
- Freedom is fair wages
- Freedom is policing by consent
- Freedom is gun control
- Freedom is fighting climate change
- Freedom is a decriminalizing poverty
- Freedom is easy and secure voting
Compare that to the “freedoms” that Republicans are pushing for in Project 2025:
- There is the freedom to control — to restrict the bodily autonomy of women and repress the existence of anyone who does not conform to traditional gender roles.
- There is the freedom to exploit — to allow the owners of business and capital to weaken labor and take advantage of workers as they see fit.
- There is the freedom to censor — to suppress ideas that challenge and threaten the ideologies of the ruling class.
- And there is the freedom to menace — to carry weapons wherever you please, to brandish them in public, to turn the right of self-defense into a right to threaten other people.
The Harris ticket is reframing Freedom to what it means to the everyday citizen. And the Republicans are panicking because they are exposed in their indefensible authoritarian ambitions.