The Insightful Troll

Rants and ruminations.

The Worm Is Back!

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I am so glad they went back to the original logo!

Enter a cleaner, sleeker design born of the Federal Design Improvement Program and officially introduced in 1975. It featured a simple, red unique type style of the word NASA. The world knew it as “the worm.” Created by the firm of Danne & Blackburn, the logo was honored in 1984 by President Reagan for its simplistic, yet innovative design.

NASA was able to thrive with multiple graphic designs. There was a place for both the meatball and the worm. However, in 1992, the 1970s brand was retired - except on clothing and other souvenir items - in favor of the original late 1950s graphic.

Until today.

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